Small Business Spotlight - Coffee Alchemy

One thing I would like to do this year is put the spotlight on some great small businesses that I have had the fortune to discover and be a patron. I know the old marketing/business rule that a customer that has a bad experience will tell at least 7 people and you are lucky if a customer with a good experience tells 1 ... and these days with social networking I think that these numbers in now way reflect the reality. So to help work on the balance ... I would like to spend some time highlighting some of the great businesses that I use.

Coffee Alchemy
Coffee Alchemy is a small specialist Coffee roaster in Sydney's inner west. Their business services both cafes and commercial clients as well as the general public. And they are serious about coffee. Their work and love of coffee has been recognized with their winning awards including the Australian Barista Champion title, the NSW Championship titles, the Australian Cupping Champion title, the Golden Bean Gold medal for Filter Coffee, the Sydney Royal Fine Food 2008 bronze medals, the Sydney Royal Fine Food 2009 silver and bronze medal (both in the espresso category) and bronze (plunger category).

However do not have this make you think that they are only interested in services professional baristas. Whether you come into their store ... or contact them via the phone or online, you will find them very helpful in advising you on the best coffee for your palate or occasion. For example ... my father wanted to get some nice coffee. He told me exactly the type of coffee he liked including how he likes to drink it (ie milk coffee either cappuccino or flat white) and Hazel was very attentive and made some suggestions on their range that would best suit that preference.

The quality of their beans are excellent and their service is exceptional. So whether you are in Sydney and can visit their store or further afield and purchase via their website .. I recommend that you try Coffee Alchemy.